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INTERNAL OPERATIONS
COMMITTEE

 
RECORD OF ACTION FOR
May 11, 2015


 
Supervisor Karen Mitchoff, Chair
Supervisor John Gioia, Vice Chair
Present: Karen Mitchoff, Chair  
  John Gioia, Vice Chair  
Staff Present: Julie DiMaggio Enea, Staff
Attendees: Theresa Speiker, Chief Asst. County Administrator
Betsy Burkhart, Communications and Media Director
Kara Douglas, Conservation & Development Dept
Jill Ray, District II Supervisor's Office
Michaela Senicola-Payden
James Matthew Smith
             
1. Introductions
  Chair Mitchoff called the meeting to order at 2:40 p.m. and recognized two Los Medanos College students who were in attendance to observe the meeting.
             
2. Public comment on any item under the jurisdiction of the Committee and not on this agenda (speakers may be limited to three minutes).
  No members of the public asked to speak under public comment.
             
3. RECEIVE and APPROVE the Record of Action for the April 13, 2015 IOC meeting.
  Chair Mitchoff asked committee staff to emphasize to the Environmental Health Director that the IOC wants to see a draft waste hauler ordinance at the July IOC meeting rather than just notes from the stakeholder outreach meetings.

With that clarification, the minutes for the April 13, 2015 IOC meeting were approved as presented.

 
AYE: Chair Karen Mitchoff, Vice Chair John Gioia
Passed
  Attachments:
  Record of Action for 4/13/15 Internal Operations Committee Meeting
 
             
4. CONSIDER approving nomination by the Affordable Housing Finance Committee to reappoint Willie Robinson to the County #2 seat to a new three-year term expiring on June 30, 2018.
  The Committee approved the nomination to reappoint Willie Robinson to the County #2 seat on the Affordable Housing Finance Committee.
 
AYE: Chair Karen Mitchoff, Vice Chair John Gioia
Passed
  Attachments:
  AHFC Nomination Transmittal
  Candidate Application_AHFC_Willie Robinson
  AHFC Roster
 
             
5.
  1. At the time of the policy development, whether or not to archive county social media content was left undetermined, as there was little consensus as to whether or not it was necessary, and how that it could be done.  Over the past year, it has become accepted that government social media content is, in fact, an electronic public record, subject to records requests.  Many agencies have created manual processes to capture their own posts and accompanying comments, and retain them per their records retention schedules.  However, manual captures are not searchable, and make responding to records requests difficult.  Several vendors have developed low-cost tools to archive social media records, and make them available to government agencies.  OCM recommends that the County contract with one of those services to ensure we have access to the records when we need them.

  1. We are also recommending that analysis of metrics be handled at an enterprise level, utilizing tools such as Hootsuite, TweetDeck and Sprout Social.  While social media outreach has significant value, it can also be very time-consuming, and it is important to know which efforts are paying off in terms of actual engagement.  Facebook “likes” and Twitter “followers” are numbers that are largely irrelevant now compared to when those tools were new.  Analytics will help County social media administrators focus limited resources where they have the biggest payoff.  Managing these accounts from a countywide perspective rather than by department or office will be most cost-effective.
  Chair Mitchoff accepted the staff report and requested staff to schedule the report and took no action on the recommendations.  She asked the Communications & Media Director to schedule the staff report and recommendations for Board of Supervisors discussion in July.  Supervisor Gioia was absent during the hearing of this item.
  Attachments:
  Social Media Policy
 
             
6. REVIEW the updated schedule for the discussion of items referred to the Internal Operations Committee and provide direction to staff on changes, if needed.
  Chair Mitchoff reviewed the discussion and meeting schedule for the remainder of the calendar year and directed staff to cancel the June and August meetings, attempt to schedule the July meeting for either the 20th or 27th, and combine the two semi-annual SBE and Outreach Reports into one annual report to be scheduled for discussion in October. 

Supervisor Gioia was absent for this item.
  Attachments:
  Attachment A_2015 IOC Discussion Schedule as of May 2015
 
             
7. The next meeting is currently scheduled for June 8, 2015.
  Chair Mitchoff canceled the June 8 meeting.  The July IOC meeting date is yet to be determined.
             
8. Adjourn

For Additional Information Contact:

Julie DiMaggio Enea, Committee Staff
Phone (925) 335-1077, Fax (925) 646-1353
julie.enea@cao.cccounty.us

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