Agenda

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2020 CENSUS FINANCE SUBCOMMITTEE

Meeting Date:	07/31/2020
Subject: Federal, State, Regional and Local Updates
Submitted For:	David Twa
Department:	County Administrator
Referral No.:
Referral Name:	Federal, State, Regional and Local Updates
Presenter:	Matthew Lardner	Contact:	Mathew Lardner, 925-674-7813

Information

Referral History:

DISCUSS and RECEIVE Federal, State, Regional, and County updates.

Referral Update:

Federal (U.S. Census Bureau)

Census 2020 Self Response Rate as of 7/14/20: National – 62.6%, California – 63.9%, Contra Costa County – 72.0%
Due to COVID-19 Pandemic, there is a significant adjustment to the Census Bureau's timeline. The Census Bureau issued a Statement on 2020 Census Operational Adjustments due to COVID-19 which indicated the Census Bureau is seeking statutory relief from Congress to allow for an additional 120 calendar days to deliver appropriation counts. This plan would extend the window for field data collection (non-response follow-up) and self-response through October 31, 2020. The extension will allow for apportionment counts to be delivered to the President by April 30, 2021, and redistricting data to be delivered to the states no later than July 31, 2021.
Read the Statement from the Census Bureau
See the Census Operation Adjustments Due to COVID-19
Update Leave in Contra Costa County is now complete
Group Quarters in-person interviews are on hold and group quarters are encouraged to provide data electronically
Service Based Enumeration and enumerating those living outdoors will now be done between September 22 – September 24.
Partnership Specialists are still working and can provide partners with collateral as needed.
Emails
Postcards
Congress extending the delivering of data and apportionment

State (California Complete Count)

State Census Week of Action (July 27 – August 10)
- August 6 – “Get out the Count” Day
State micro-media is being implemented, with a focus on digital and essential services locations
Working closely with regions and state partners to pivot to COVID-19 appropriate outreach
Receiving more collateral from state (flyers and postcards) to use for NRFU
Sent state NRFU plan and deciding on what to do with NRFU funding

Region 3 Updates (United Way Bay Area)

Social media campaign
- Join the #WeHellaCount movement
- Record a ~25 second selfie-video and share what the Census means to you, hashtag #WeHellaCount and tag @UWBayArea
Developed a New Social Media Toolkit and Graphics

Local Updates (Contra Costa County and Partners)

Developing COVID-19 Outreach Approach
- Phone Banking with grantees, ambassadors, and other interested parties
- Postcards - especially to low SRR census tracts, renters
- Focus on targeted digital media buys (low response rate, languages, etc.)
- Food and material distribution
- Census Caravans
  - Richmond, San Pablo, Oakley, and Brentwood have held census caravans
  - Monument Corridor (Thursday, August 6 at 12 pm)
  - Pittsburg/ Baypoint (Saturday, August 8 at 11 am)
  - Ones are being planned in far east county (Bethel Island/Byron), Concord, Pittsburg, and Antioch
- Instagram Lives
  - Rainbow Community Center (Fri, July 31at 12 pm)
  - The Latina Center (Thu, August 6 at 11 am)
Grants
- Continuing to work with grantee to adjust outreach for shelter in place, including Phase 2 grantees that have submitted applications prior to shelter in place.
- Monitoring remaining grant funds to determine highest and best use given shelter in place. $20,000 left in Phase II Funding
Updated COVID-19 Outreach Toolkit
- New translated social media toolkit
- July content calendar

Recommendation(s)/Next Step(s):

DISCUSS and RECEIVE Federal, State, Regional, and County updates.

Fiscal Impact (if any):

None.

Budget Information

Information about available funds

Budgeted:

Funds Available:

Adjustment:

Amount Available:

Unbudgeted:

Funds NOT Available:

Amendment:

Account Code(s) for Available Funds
1:

Fund Transfers

Attachments
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