Agenda

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2020 CENSUS COMPLETE COUNT STEERING COMMITTEE

Meeting Date:	07/20/2020
Subject: Local Updates
Submitted For:	David Twa
Department:	County Administrator
Referral No.:
Referral Name:	Local Updates
Presenter:	Matthew Lardner	Contact:	Mathew Lardner, 925-674-7813

Information

Referral History:

This is a standing item on the Steering Committee agenda to receive new Census information that has developed or been disseminated from the federal, State, regional and local levels since the last Steeering Committee meeting..

Referral Update:

Local Updates (Contra Costa County and Partners)

Developing COVID-19 Outreach Approach
- Phone Banking with grantees, ambassadors, and other interested parties
- Postcards - especially to low SRR census tracts, renters
- Focus on targeted digital media buys (low response rate, languages, etc.)
- Food and material distribution
- Census Caravans
  - Richmond, San Pablo, Oakley, and Brentwood have held census caravans
  - Ones are being planned in far east county (Bethel Island/Byron), Concord, Pittsburg, and Antioch
Grants
- Continuing to work with grantee to adjust outreach for shelter in place, including Phase 2 grantees that have submitted applications prior to shelter in place.
- Monitoring remaining grant funds to determine highest and best use given shelter in place. $20,000 left in Phase II Funding
Updated COVID-19 Outreach Toolkit
- New translated social media toolkit
- July content calendar

Current Standing for Contra Costa County

Self Response Rate as of 7/15/20

National - 62.1%
California - 63.2%
Contra Costa County - 71.3%

Recommendation(s)/Next Step(s):

RECEIVE local updates and current standing for the 2020 Census.

Fiscal Impact (if any):

None.

Attachments
County Overview and Updates