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14.
AIRPORTS COMMITTEE
Meeting Date:
03/08/2017
Subject:
The Draft Learning to Fly Video (Presentation & Discussion)
Submitted For:
Keith Freitas
Department:
Airports
Referral No.:
Referral Name:
Presenter:
Beth Lee
Contact:
Beth Lee, (925) 681-4200
Information
Referral History:
None.
Referral Update:
None.
Recommendation(s)/Next Step(s):
The Draft
Learning to Fly
Video (Presentation & Discussion). The Airports Division Economic Development Facilitation Program (Program) was launched in 2013 with an initial focus on business/tenant retention. Developing a marketing video for the Airports was the first Program element to be launched and it was completed in 2015.
Airport staff subsequently worked with CCTV to produce another video in a planned, larger series designed to provide a broad based approach to accomplish many long-term goals such as continuing public education/awareness and tenant/business retention and activity. This is the second Airports related video and it is focused on learning to fly.
The draft video will be played for the Airport Committee for discussion and changes to be considered prior to its completion.
Fiscal Impact (if any):
None.
Attachments
No file(s) attached.
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