RECOMMENDATION(S):
APPROVE and AUTHORIZE the Sheriff-Coroner, or designee, to execute a contract amendment with Fresh Eyes Development to increase the payment limit by $50,000 to a new payment limit in the amount of $107,500 to provide social media management services through the existing term expiration on March 31, 2023.
FISCAL IMPACT:
$107,500, 100% Sheriff Budgeted.
BACKGROUND:
Fresh Eyes Development provides social media management services and will be utilized to create advertising campaigns various media platforms, create copy for those campaigns and upload advertising utilizing in-house accounts. Additionally, Fresh Eyes will re-brand existing Sheriff's Office social media platforms, create content (video, ad content for promotional posts/ads for algorithm enhancement and regular posts to increase visibility in feeds), and integrate promotion of posts to increase following and reach new followers. The initial contract with Fresh Eyes Development is for six months and includes Special Conditions for modified insurance requires.
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